Images that
stay with you.
Business · Architecture · Event · Industry
Photography for businesses, agencies and institutions – technically precise, clearly produced and visually distinctive.
Light matters.
Perspective matters.
The moment matters.
For around 20 years, Toni Kretschmer has created productions for businesses, agencies and institutions. Based in Dresden and Berlin, working throughout Germany and internationally.
Seven fields.
One clear vision.
Every production is tailored to its medium, brand and intended use, with a consistent visual language, a dependable process and the right technical approach.
Business & Corporate
Corporate stories, brands, employees and working environments.
Events & Conferences
Corporate events, stages, galas and fast image delivery.
Architecture
Exteriors, interiors, hospitality and precise perspective control.
Industry
Machinery, facilities, processes and people in real environments.
High-End Real Estate
Luxury properties, villas, hotels and complete visual productions.
Corporate Portrait
Executive portraits and consistent employee photography.
Drone & 3D
Photography, video, photogrammetry, orthophotos and 3D models.
People and brands in their real context.
Corporate reportages show how organisations work and what makes them distinctive. The production can cover leadership, teams, processes and working environments in one coherent visual language.
- Corporate reportage and employer branding
- Executive teams, employees and authentic work situations
- Scalable productions across several sites
- Mobile lighting setups for reliable, consistent results
Decisive moments, delivered fast.
From conferences and corporate events to galas and large stages: the coverage combines an unobtrusive presence with precise timing and a clear understanding of event communications.
LED walls, displays and projections require control of exposure, shutter speed, refresh rate, pixel pitch and possible moiré. These technical factors are considered during production, not repaired as an afterthought.
- Conferences, galas, trade fairs and corporate events
- Stage, audience, atmosphere and key interactions
- Fast selection and image delivery during the event
Space, material and perspective.
Architecture photography translates spatial ideas into carefully composed images. Light, usage, surroundings and materiality are treated as part of the design rather than background details.
- Architecture, interiors and hospitality
- Exterior views at the right time of day
- Perspective control with shift and tilt-shift techniques
- Consistent series for architects, developers and operators
Technical understanding meets visual clarity.
Toni Kretschmer studied mechanical engineering. This background helps when working around machinery, production lines, safety areas and complex processes – and when translating technical substance into accessible images.
- Machinery, facilities and production processes
- People at work in authentic technical settings
- Safety-conscious planning and site coordination
- Series across plants and international locations
Properties presented as complete experiences.
For luxury properties, villas, hotels and hospitality, photography is planned around architecture, interior design, location and the intended market position. The result is a refined, coherent visual presentation.
- Luxury residential property, villas and hotels
- Architecture, interior and detail photography
- Optional video, drone, Matterport, 3D and floor plans
- Production designed for premium marketing
Professional without looking manufactured.
Executive and employee portraits are built around the person, role and organisation. Mobile setups make it possible to create a consistent series at the office or across several locations.
- Executive, leadership and expert portraits
- Employee photography and larger portrait series
- On-location or mobile studio setups
- Consistent lighting and framing across sites
A different perspective, with measurable structure.
Aerial photography and video add spatial context. Photogrammetry can also produce orthophotos and 3D models for documentation, visualisation and communication.
- Drone photography and aerial video
- Photogrammetry, orthophotos and 3D models
- Flight planning based on location and airspace
- Visual documentation only – no legally binding surveying service
Corporate Event · Berlin
Corporate Portrait
Hospitality · Interior
Corporate
Conference · Event
Culture · Event
Drone · Aerial
Around 20 years of experience. A technical eye.
Toni Kretschmer is a photographer with a degree in mechanical engineering. This combination of visual thinking, production experience and technical understanding shapes assignments in corporate, event, architecture and industry photography.
Based in Dresden and Berlin, Toni works throughout Germany and internationally. His experience also includes workshops and recognition in photographic competitions.
Tell me what
you have in mind.
A date, location, intended usage and a short brief are enough for an initial assessment.